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ellisiaShutterstockPillar pages are an important part of modern SEO and content marketing strategies. They serve as a main page that discusses a broad topic and also works as a hub for subpages. They not only improve user experience but also strengthen your search engine rankings. In this article,…
Hub pages are central pages on a website that provide an overview of a topic. They contain well-organized links to internal or external content that users can easily navigate. Hub pages improve user experience and boost the search engine performance of your website. Keep reading…
Voice search for search engines is becoming increasingly important and so is SEO. Changes in user behavior and the first adjustments to search algorithms are already visible. Future-oriented SEO therefore starts with voice search. Get to know the most important voice assistants,…
alice-photoShutterstockTraditionally, the contents of a website are placed under a single domain. In some cases, it is advantageous to distribute web content across multiple domains. But can a website have multiple domains at all and what are the benefits of having multiple domains? We clarify these…
For a site to position well in the search results, there are many technical, strategic, and content-related requirements that need to be fulfilled. Is the domain name a factor? Is there such as thing as the perfect SEO domain? The domain name is important for SEO, but how do you…
vetreShutterstockIf you want to diversify your web content but aren’t sure if these changes will align with your current website structure, there are a few options you can choose from. You can create a new domain/website or export content to a subdirectory or subdomain. Find out which method is…
If you want your website to gain ground on the international stage, it’s crucial to offer your content in a range of languages. To make sure the different versions are just as good as the original, you’ll need more than basic translations though. With proper SEO measures in…
ESB ProfessionalShutterstockWhat distinguishes good SEO texts from average website content and how do you actually write SEO articles for your website? We provide 11 tips on topics such as keyword optimization, duplicate content, and internal links to show you how to customize your site content and optimize…
When certain website content is used multiple times, it’s not always due to carelessness, but could actually be intentional. International websites or online stores, for example, display lots of similar content. To ensure that search engines don’t classify this as duplicate…
Search engine optimization is an important component for a successful website, because without SEO your site is less likely to be displayed by Google and other search engines. However, the many SEO terms can be confusing, especially at the beginning. We’ve put together an SEO…